Design Process

Self exploration for personal logo design. The idea to create a logo that will be timeless, memorable, versatile, prosperous successful and approachable. To achieve new ways to build relationships through my logo design.

Type study layout taking 100 typefaces to distinguish which type face speaks to myself as an individual designer.

Type face chosen, Bebas.

Layout eight different ways to get a feel of layout print out and dissect decide on weight of logo and individual words, using all caps and place on wall - cut, trim and add check letter spacing and kerning take away certain parts of letter forms to create shapes, patterns and flow.